Swiss design icon USM and transdisciplinary architecture studio Snøhetta present RENAISSANCE OF THE REAL, a multisensory installation by Swiss artist and experience designer Annabelle Schneider.
We live in an era of hyper-connectivity, yet feel increasingly disconnected from our surroundings. While algorithms shape our desires more than reality, our attention becomes fragmented. The work serves as a conceptual counterpoint to this digital saturation, and explores how carefully designed physical spaces can restore presence, perception, and human connection in an age increasingly shaped by technology.
At the core of the installation is the iconic USM Haller modular system. For over 60 years, USM has defined a design language of precision and adaptability. Here, the system transcends its role as furniture, acting as the architectural skeleton that holds a soft, textile membrane that expands and contracts subtly like a breathing organism. This cocoon-like bubble invites visitors to step away from digital acceleration and rediscover the sensory intelligence of the physical body.
Discover more on https://www.usm.com/en/stories/renaissance-of-the-real?local=8